Bono lamenta por enviar álbum do U2 de graça para usuários de iPhone

O vocalista do U2 , Bono, refletiu sobre a banda ter enviado seu álbum “Songs Of Innocence” para todos os usuários do iPhone em 2014 - um movimento que foi considerado extremamente controverso na época e que provocou um debate sobre o papel da big tech na música.

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Refletindo em seu livro de memórias Surrender: 40 Songs, One Story by Bono , em um trecho exclusivo publicado pelo The Guardian , Bono escreve: "Se apenas levar nossa música para pessoas que gostam de nossa música era a ideia, essa PODERIA ser uma boa ideia.

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Mas se a ideia fosse levar nossa música para pessoas que talvez não tivessem um interesse remoto em nossa música, talvez houvesse alguma reação negativa.

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Mas qual foi a pior coisa que poderia acontecer? Seria como lixo eletrônico. Não seria? pegando nossa garrafa de leite e deixando na porta de cada casa do bairro.

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"No dia 9 de setembro de 2014, não apenas colocamos nossa garrafa de leite na porta, mas em todas as geladeiras de todas as casas da cidade. Em alguns casos, colocamos na tigela de cereal das pessoas. E algumas pessoas adoram leite. E outros são intolerantes à lactose."

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Os usuários do iPhone acordariam naquela manhã para encontrar o álbum baixado automaticamente em seus dispositivos e, embora não fossem obrigados a ouvir o disco, para muitos fãs e não fãs, parecia uma invasão de privacidade.

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"Assumo total responsabilidade", acrescenta Bono, comentando mais tarde: "rapidamente percebemos que tínhamos esbarrado em uma discussão séria sobre o acesso da grande tecnologia às nossas vidas.

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A parte de mim que sempre será punk rock pensou que isso era exatamente o que o Clash faria. Subversivo. Mas subversivo é difícil de reivindicar quando você está trabalhando com uma empresa que está prestes a ser a maior da Terra.

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Talvez sem surpresa, dada a reação ao esquema de lançamento de Songs Of Innocence , o lançamento para o acompanhamento de 2017, Songs Of Experience , foi de uma forma muito mais tradicional.

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U2: Qual a origem e a história por trás do nome da banda

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Top 10 músicas de rock que ainda animam as festas

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